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News Alerts

How the media is covering NeuGenM's work — read the article on this site or follow the link to the original coverage at each publisher.

8 Coverage Items

MediaNews4u Interview GEO / AEO Exclusive

Global agency networks are optimised for a world that is ending: Beerajaah Sswain, NeuGenM.AI

MediaNews4u's Exclusive long-form interview with Beerajaah Sswain, Managing Partner & Chief Digital and E-commerce Officer at NeuGenM.AI — how the India AI Readiness Score™ tests brands across 200+ prompts on five AI engines, why BFSI leads at a C+ while D2C outruns legacy FMCG by 2.4×, and why he argues the holding-company agency model cannot solve AI visibility.

Read within NeuGenM Open at MediaNews4u
The Founder Media Interview AI Visibility Leaders' Say

Preparing brands for the AI recommendation economy

The Founder Media's Leaders' Say interview with Beerajaah Sswain of NeuGenM.AI — why recognition and recommendation have decoupled, the five KPIs replacing search rankings (led by AI Share of Voice), why AI engines trust third-party sources over brand-owned content, and how agentic commerce will compress marketing and transaction into a single step.

Read within NeuGenM Open at The Founder Media
ET BrandEquity GEO / AEO AI Visibility Research

Smaller, AI-optimised competitors to capture market share as legacy brands trail: study

ET BrandEquity's Research desk covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — market leaders are cited 99.2% of the time when named, but surface in just 12.4% of unbranded AI category recommendations, and none scored above a “C” for visibility across ChatGPT, Gemini and Claude.

Read within NeuGenM Open at ET BrandEquity
MediaNews4u GEO / AEO AI Visibility Analysis

India's top 100 brands are searchable but not AI-recommended; none score above 'C' in AI visibility: NeuGenM Audit

MediaNews4u's Analysis desk covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — the country's leaders appear in 99.2% of direct-name searches, but surface in just 12.4% of unbranded AI category recommendations, and none scored above a “C” for visibility across ChatGPT, Gemini and Claude. The piece frames the gap as a shift from being searchable to being recommended.

Read within NeuGenM Open at MediaNews4u
afaqs! GEO / AEO AI Visibility Digital

NeuGenM study flags AI visibility gap among India's leading brands

afaqs! covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — the country's leaders appear in 99.2% of exact-name searches, but surface in just 12.4% of unbranded AI category recommendations, and none scored above a “C” for visibility across ChatGPT, Gemini and Claude. The study drew on NeuGenM's Consumer State Signal Framework (NCS²M).

Read within NeuGenM Open at afaqs!
MediaBrief GEO / AEO AI Visibility AI Brief

NeuGenM.AI audit finds only 12.4% of India's top brands visible in AI recommendations

MediaBrief's AI Brief desk covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — the country's leaders appear in 99.2% of exact-name searches, but surface in just 12.4% of unbranded AI category recommendations, and none scored above a “C” for visibility across ChatGPT, Gemini and Claude. The coverage details the NeuGenM Signal suite — Signal GEO and Signal Ads.

Read within NeuGenM Open at MediaBrief
New Delhi Times LLM Advertising Partnership India

NeugenM Launches First-Ever LLM Advertising in India, South Asia & Southeast Asia

New Delhi Times covers NeugenM's exclusive regional partnership with the Thrad network to launch LLM-native advertising — marking the first time brands in India, South Asia, and Southeast Asia can reach audiences directly within AI-powered conversational environments. The article outlines the context-first delivery model and NeugenM's first-in-market attribution capabilities.

Read within NeuGenM Open at New Delhi Times
SME Street LLM Advertising Southeast Asia AI

NeugenM Launches First-Ever LLM Advertising in India, South Asia & Southeast Asia

SME Street reports on NeugenM's announcement of the first LLM advertising capability for Indian and Southeast Asian brands. The coverage highlights how the service places brand messages as natural-language recommendations within AI responses across nine markets: India, Bangladesh, Sri Lanka, Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines.

Read within NeuGenM Open at SME Street