05 — Newsroom

Newsroom

Press releases, media coverage, and announcements from NeuGenM.

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MediaNews4u

Global agency networks are optimised for a world that is ending: Beerajaah Sswain, NeuGenM.AI

MediaNews4u's Exclusive interview with NeuGenM.AI's Beerajaah Sswain — the India AI Readiness Score™ methodology, why BFSI leads at a C+ while D2C outruns legacy FMCG by 2.4×, and why global agency networks cannot solve AI visibility.

Read at MediaNews4u
The Founder Media

Preparing brands for the AI recommendation economy

The Founder Media interviews NeuGenM.AI's Beerajaah Sswain — why recognition and recommendation have decoupled, the five KPIs replacing search rankings, and how agentic commerce collapses marketing and transaction into one step.

Read at The Founder Media
ET BrandEquity

Smaller, AI-optimised competitors to capture market share as legacy brands trail: study

ET BrandEquity covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — leaders are cited 99.2% of the time by name, yet surface in only 12.4% of unbranded AI category recommendations, with none scoring above a “C” for AI visibility.

Read at ET BrandEquity
MediaNews4u

India's top 100 brands are searchable but not AI-recommended; none score above 'C' in AI visibility: NeuGenM Audit

MediaNews4u analyses NeuGenM.AI's AI Performance Audit of India's Top 100 brands — leaders appear in 99.2% of direct-name searches but surface in only 12.4% of unbranded AI category recommendations, and none scored above a “C” for AI visibility.

Read at MediaNews4u
afaqs!

NeuGenM study flags AI visibility gap among India's leading brands

afaqs! covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — leaders appear in 99.2% of exact-name searches but surface in only 12.4% of unbranded AI category recommendations, and none scored above a “C” for AI visibility.

Read at afaqs!
MediaBrief

NeuGenM.AI audit finds only 12.4% of India's top brands visible in AI recommendations

MediaBrief covers NeuGenM.AI's AI Performance Audit of India's Top 100 brands — leaders appear in 99.2% of exact-name searches but surface in only 12.4% of unbranded AI category recommendations, and none scored above a “C” for AI visibility.

Read at MediaBrief
New Delhi Times

NeugenM Launches First-Ever LLM Advertising in India, South Asia & Southeast Asia

New Delhi Times covers NeugenM's exclusive partnership with Thrad network to launch LLM-native advertising across nine markets — the first time brands in India and Southeast Asia can reach audiences inside AI-powered conversations.

Read at New Delhi Times
SME Street

NeugenM Launches First-Ever LLM Advertising in India, South Asia & Southeast Asia

SME Street reports on NeugenM's announcement of context-first LLM advertising across India, Bangladesh, Sri Lanka, Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines — placing brand messages as natural-language recommendations within AI responses.

Read at SME Street